OVERVIEW
This website is operated by Luma Digital Marketing (“Luma”, “we”, “us”, or “our”). Luma Digital Marketing provides professional digital marketing services, including but not limited to digital marketing strategy, search engine optimisation (SEO), Meta (Facebook & Instagram) advertising, Google advertising, paid media campaign management, social media management, campaign boosting, content marketing, and marketing consulting services.
By accessing this website or engaging our services, you agree to be bound by these Terms of Service (“Terms”), including any additional terms, conditions, and policies referenced herein or available by hyperlink. These Terms apply to all visitors, prospective clients, and clients.
If you do not agree to these Terms, you may not access the website or use our services. We reserve the right to update or amend these Terms at any time. Continued use of the website or services constitutes acceptance of any revised Terms.
SECTION 1 – ELIGIBILITY AND AUTHORITY
By using this website or engaging our services, you represent and warrant that you are at least the age of majority in your jurisdiction and have the legal authority to enter into a binding agreement.
SECTION 2 – SERVICES
Luma Digital Marketing provides professional marketing services only. No physical or digital goods are sold via this website.
All services are provided on a professional and best-effort basis. While Luma endeavours to improve online visibility, brand positioning, lead generation, and marketing performance, no guarantees are made regarding specific results, including but not limited to search engine rankings, revenue, conversions, engagement metrics, or return on investment.
The specific scope of services, deliverables, timelines, fees, and performance metrics will be outlined in individual proposals, quotations, service agreements, or written confirmations. In the event of any inconsistency, the signed service agreement or proposal shall prevail.
SECTION 3 – ADVERTISING BUDGETS
Unless expressly agreed otherwise in writing, all advertising spend, including but not limited to Meta Ads, Google Ads, and other paid media platforms, is separate from Luma’s service fees.
Advertising budgets are payable directly by the client to the relevant third-party platform or, where managed by Luma, are payable in advance. Luma shall not be responsible for fluctuations in advertising costs, changes in platform policies, account suspensions, algorithm updates, or performance variations caused by third-party platforms.
SECTION 4 – PRICING AND PAYMENT TERMS
All service fees are subject to change unless otherwise agreed in writing.
Invoices are payable in accordance with the payment terms specified in the applicable proposal or agreement. Failure to make payment when due may result in suspension or termination of services without liability.
Unless expressly stated otherwise in writing, fees are non-refundable once services have commenced.
SECTION 5 – CLIENT RESPONSIBILITIES
The client agrees to provide accurate, complete, and timely information, materials, approvals,and access necessary for Luma to perform the services.
The client warrants that all content, data, trademarks, intellectual property, and materials supplied to Luma are owned by the client or used with proper authorisation, and do not infringe the rights of any third party.
Delays or deficiencies in the provision of required materials may affect timelines and results, for which Luma shall not be held liable.
SECTION 6 – INTELLECTUAL PROPERTY
All pre‑existing intellectual property of Luma, including methodologies, processes, templates, strategies, and proprietary systems, shall remain the exclusive property of Luma.
Upon full payment of all outstanding fees, ownership of final approved deliverables specifically created for the client shall transfer to the client, unless otherwise agreed in writing.
Luma reserves the right to display completed work, non‑confidential campaign results, and project summaries for portfolio, marketing, and promotional purposes.
SECTION 7 – CONFIDENTIALITY
Both parties agree to maintain the confidentiality of any proprietary, confidential, or sensitive information disclosed during the course of the engagement and shall not disclose such information to any third party without prior written consent, except as required by law.
SECTION 8 – DATA PROTECTION AND COMPLIANCE
The client warrants that all personal data provided to Luma has been lawfully collected and may be processed for marketing purposes in compliance with applicable data protection legislation, including the Protection of Personal Information Act (POPIA), where applicable.
Luma shall process personal information only for the purposes of delivering agreed services and in accordance with its Privacy Policy.
SECTION 9 – THIRD‑PARTY PLATFORMS AND TOOLS
Luma’s services may involve the use of third‑party platforms including, but not limited to, Meta, Google, analytics providers, hosting services, and marketing software tools.
Luma does not control and is not responsible for the policies, performance, availability, suspensions, or technical failures of such third‑party platforms. The client’s use of such platforms remains subject to their respective terms and conditions.
SECTION 10 – WEBSITE CONTENT
Information provided on this website is for general informational purposes only. While reasonable efforts are made to ensure accuracy, Luma makes no representations or warranties regarding completeness, reliability, or timeliness.
SECTION 11 – PROHIBITED USES
Users may not use this website or services for any unlawful purpose, to infringe intellectual property rights, to distribute malicious code, to scrape data, or to interfere with the functionality or security of the website or services.
SECTION 12 – DISCLAIMER OF WARRANTIES
All services are provided on an “as is” and “as available” basis. Luma disclaims all express or implied warranties, including but not limited to warranties of merchantability, fitness for a particular purpose, and non‑infringement, to the fullest extent permitted by law.
SECTION 13 – LIMITATION OF LIABILITY
To the fullest extent permitted by applicable law, Luma Digital Marketing shall not be liable for any indirect, incidental, consequential, special, or punitive damages, including but not limited to loss of profits, loss of revenue, loss of business opportunity, or loss of data, arising out of or related to the use of the website or services.
Where liability cannot be excluded, Luma’s total aggregate liability shall not exceed the total fees paid by the client for the services giving rise to the claim.
SECTION 14 – INDEMNIFICATION
The client agrees to indemnify, defend, and hold harmless Luma Digital Marketing, its directors, officers, employees, and contractors from and against any claims, damages, liabilities, costs, or expenses arising from the client’s breach of these Terms, violation of applicable law, or infringement of third‑party rights.
SECTION 15 – TERMINATION
Luma reserves the right to suspend or terminate services immediately in the event of non‑payment, unlawful conduct, breach of these Terms, or conduct that may damage Luma’s reputation or operations.
Termination shall not affect any accrued rights or obligations prior to termination.
SECTION 16 – SEVERABILITY
If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall remain in full force and effect.
SECTION 17 – GOVERNING LAW
These Terms shall be governed by and construed in accordance with the laws of the Republic of South Africa.
SECTION 18 – CONTACT INFORMATION
For any questions regarding these Terms of Service, please contact:
Luma Digital Marketing
Last updated: [12/02/2026]